Matching influencers and your audience — Vivien Garnès // Upfluence (copy)

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• Part 1Should you build an influencer campaign? — Vivien Garnès // Upfluence

  Vivien Garnès, Co-CEO of Upfluence, discusses ways to maximize your influencer marketing strategies. In an age where more people are shopping online, brands must consider the benefits of influencer marketing. As online competition mounts, where you decide to spend your marketing dollars is becoming more integral to success. Today, Vivien talks about whether you should be building an influencer marketing campaign

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• Part 2Matching influencers and your audience — Vivien Garnès // Upfluence

  Upfluence’s Co-CEO, Vivien Garnès, offers his tips for maximizing your influencer marketing strategies. All influencers were not created equally. You must invest the time to understand what your audience wants and the influencers who are able to provide that content to them. Today, Vivien talks about matching influencers with your audience.

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• Part 3Matching influencers and your audience — Vivien Garnès // Upfluence (copy)

  Upfluence’s Co-CEO, Vivien Garnès, offers his tips for maximizing your influencer marketing strategies. All influencers were not created equally. You must invest the time to understand what your audience wants and the influencers who are able to provide that content to them. Today, Vivien talks about matching influencers with your audience.

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  Part 4Matching influencers and your audience — Vivien Garnès // Upfluence (copy)

  Upfluence’s Co-CEO, Vivien Garnès, offers his tips for maximizing your influencer marketing strategies. All influencers were not created equally. You must invest the time to understand what your audience wants and the influencers who are able to provide that content to them. Today, Vivien talks about matching influencers with your audience.

• Part 5Tips for getting the best work from influencers — Vivien Garnès // Upfluence

  Vivien Garnès, Upfluence’s Co-CEO, highlights methods to maximize your influencer marketing strategies. Keeping your influencers motivated means that they can produce the best content for your brand. This motivation doesn’t necessarily have to be monetary and can take many forms. Today, Vivien talks about tips for getting the best work from influencers.

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• Part 6How to monetize your influencer marketing campaigns — Vivien Garnès // Upfluence

  Upfluence Co-CEO, Vivien Garnès, discusses tips to build an effective influencer marketing campaign. Current statistics indicate an increase in marketing budget allocations to influencer marketing. However, measuring their effectiveness still challenges marketers. Today, Vivien talks about how you can monetize your influencer marketing campaigns.

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• Part 7How to monetize your influencer marketing campaigns — Vivien Garnès // Upfluence (copy)

  Upfluence Co-CEO, Vivien Garnès, discusses tips to build an effective influencer marketing campaign. Current statistics indicate an increase in marketing budget allocations to influencer marketing. However, measuring their effectiveness still challenges marketers. Today, Vivien talks about how you can monetize your influencer marketing campaigns.

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• Part 8Becoming a marketing influencer — Vivien Garnès // Upfluence

  Co-CEO of Upfluence, Vivien Garnès, wraps up discussions on maximizing influencer marketing campaigns. Becoming an Influencer isn’t as easy as many make it seem online. Many hours must be spent producing high-quality content that can win the attention of consumers and the brands they love. Today, Vivien breaks down the process of becoming an Influencer.

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• Part 9Becoming a marketing influencer — Vivien Garnès // Upfluence (copy)

  Co-CEO of Upfluence, Vivien Garnès, wraps up discussions on maximizing influencer marketing campaigns. Becoming an Influencer isn’t as easy as many make it seem online. Many hours must be spent producing high-quality content that can win the attention of consumers and the brands they love. Today, Vivien breaks down the process of becoming an Influencer.

  Play Podcast