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Chris O'Neill | GrowthLoop
Let’s ban this phrase from AI vendor pitches forever
AI vendors overuse "agentic" without explaining real business value. Chris O'Neill, CEO of GrowthLoop, brings decades of scaling experience from Google Canada ($500M to $2B) and launching Glean to $7.2B valuation. He shares how to bypass lengthy proof-of-concept cycles by moving customers directly into production within 24 hours. O'Neill discusses building composable CDPs that automate…
Play PodcastCody Gough | NerdWallet
One clear sign a podcast has real market fit
Organic podcast growth depends on genuine audience reaction, not vanity metrics. Cody Gough, Podcast Growth Strategist at NerdWallet, explains how to identify real market fit through authentic engagement signals. He reveals why unsolicited listener feedback indicates true value delivery and discusses how to distinguish between genuine fans and transactional outreach when measuring podcast success.
Play PodcastCody Gough | NerdWallet
The biggest trap in “going video” for a business podcast
Most business podcasts fail when they add video without understanding audience behavior. Cody Gough, Podcast Growth Strategist at NerdWallet, has scaled award-winning shows for global brands including Discovery and built Curiosity Daily into a top science podcast. He reveals why genuine listener reactions signal true market fit over vanity metrics. Gough explains how to build…
Play PodcastCody Gough | NerdWallet
Don’t trust when a brand tells you their podcast is “working”
Brands often claim their podcasts are "working" without real growth metrics to back it up. Cody Gough, Podcast Growth Strategist at NerdWallet, reveals the organic growth strategies that actually move the needle for B2B shows. He explains why guest names kill discoverability unless they're C-suite executives at major companies, demonstrates how topic-focused titles outperform name-based…
Play PodcastCody Gough | NerdWallet
Guest swaps, SEO, or listener surveys?
Organic podcast growth remains elusive for most marketing teams despite massive content investments. Cody Gough, Podcast Growth Strategist at NerdWallet, has scaled award-winning shows for global brands including Discovery and built Curiosity Daily into a top science podcast. He identifies authentic audience reactions and unsolicited listener engagement as the primary indicators of true podcast market…
Play PodcastCody Gough | NerdWallet
The most common mistake in podcast titles
Most podcasts fail because they prioritize vanity metrics over genuine audience connection. Cody Gough, Podcast Growth Strategist at NerdWallet, has scaled award-winning shows for global brands including Discovery and built Curiosity Daily into a top science podcast. He explains how authentic social engagement signals true market fit and why unsolicited listener feedback indicates sustainable organic…
Play PodcastCody Gough | NerdWallet
The Playbook for Sustainable, Organic Podcast Growth
Organic podcast growth remains elusive for most business shows. Cody Gough is a Podcast Growth Strategist at NerdWallet with over 20 years of content marketing experience who has scaled award-winning shows for global brands including Discovery. He reveals strategic keyword optimization in titles and publisher names can drive 15-20% organic download growth, guest swaps with…
Play PodcastNate Woodbury | Be The Hero Studios
Long-form content vs social shorts for Lead Gen
Paid subscriber growth often stunts organic YouTube engagement. Nate Woodbury, CEO of Be the Hero Studios and YouTube business strategist, differentiates between ad-driven and organic channel strategies. Learn why dedicated channels for paid and organic content are essential, how disruptive ads affect conversion, and how frequent organic uploads drive comments, leads, and ad revenue.
Play PodcastNate Woodbury | Be The Hero Studios
YouTube ads vs organic content strategies
Converting YouTube viewers into qualified leads is a persistent challenge. Nate Woodbury, CEO of Be The Hero Studios and expert in YouTube for business, shares how to build conversion-ready funnels, test messaging and landing pages rapidly with ads, and transition to organic strategies for higher-quality lead generation. Learn when to prioritize speed with paid tactics…
Play PodcastRoss Andrew Paquette | Maropost
Unifying ecommerce and retail data — Ross Andrew Paquette // Maropost
Ross Andrew Paquette, Chairman and CEO at Maropost, talks about optimizing your eCommerce business. While eCommerce was at an all-time high during COVID, now that the restrictions have eased, customers are returning to retail stores. As a result, businesses need to unify their eCommerce and retail data to gain a complete understanding of their customer…
Play PodcastAbout Topic: Growth Marketing
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