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Marwa Greaves | Hubspot
Email Marketing Automation — Marwa Greaves // Hubspot
Marwa Greaves, the director of marketing and global messaging at Hubspot, stops by for Marketing Automation Week. For this week, we’re looking at ways to build a more efficient marketing fly trap. Email is one of the most popular marketing channels to automate. Today, Marwa shares some best practices for email marketing automation.
Play PodcastMarwa Greaves | Hubspot
How to figure out what to automate? — Marwa Greaves // Hubspot
Marwa Greaves, the director of marketing and global messaging at Hubspot, talks about how to build a more efficient marketing fly trap. There are many moving parts to consider when thinking about automation. So what should be your approach to this process? Today, Marwa sheds some light on how to figure out what to automate.
Play PodcastCraig Klein | SalesNexus
Including SMS marketing in your B2B campaigns — Craig Klein // SalesNexus
Ben and Craig Klein, the president and CEO of SalesNexus, meet for the third day in a row to talk about B2B communication strategies. Email is a lot more than it was when it first became a popular marketing channel. And it has inspired many other similar channels like SMS marketing. Today, Ben and Craig…
Play PodcastCraig Klein | SalesNexus
Using email as a sandbox marketing strategy — Craig Klein // SalesNexus
Craig Klein, the president and CEO of SalesNexus, talks with Ben about B2B communication strategies. First you find out who your audience is. Then you can use the different channels to reach out to them. Today, Ben and Craig discuss how you can use email as a sandbox for your marketing strategies.
Play PodcastCraig Klein | SalesNexus
Creating B2B email campaigns that get results — Craig Klein // SalesNexus
Ben sits down with Craig Klein, the president and CEO of SalesNexus, to talk about B2B communication strategies. Communication is key in any business that you’re in. It’s simply about the way that you are able to reach your target audience. Today Ben and Craig discuss how you can create B2B email marketing campaigns that…
Play PodcastColin Kinsella | Essentials Newsletters
Trust and Brand Safety concerns for media buyers — Colin Kinsella // Faveeo
Ben wraps up New Media Week with former CEO of Havas Media and current advisor to Essentials Newsletters, Colin Kinsella. Ben and Colin continue the conversation surrounding strategies, tactics, and technologies needed to launch a successful media business today. This week, Colin and Ben have talked about various topics including Colin’s background in media and…
Play PodcastColin Kinsella | Essentials Newsletters
AI vs Content Creators for Newsletter content — Colin Kinsella // Faveeo
For the fourth day of New Media Week Ben meets with former CEO of Havas Media and current advisor to Essentials Newsletters, Colin Kinsella. Ben and Colin discuss the strategies, tactics, and technologies needed to launch a successful media business today. Colin Kinsella has decades of experience in both the media and the advertising sector.…
Play PodcastColin Kinsella | Essentials Newsletters
– Why Big Social is focused on Newsletters — Colin Kinsella // Faveeo
New Media Week grinds forward with former CEO of Havas Media and current advisor to Essentials Newsletters, Colin Kinsella. Launching a new media business requires experience and the industry know-how to ensure success. What are the strategies and techniques that you need to be successful? Today, Ben and Colin talk about why “big social” is…
Play PodcastColin Kinsella | Essentials Newsletters
Changes in the Media Landscape — Colin Kinsella // Faveeo
Colin Kinsella is former CEO of Havas Media and current advisor to Essentials Newsletters. For the second day of New Media Week Ben and Colin continue the conversation about the evolution of the media and advertising industry. Starting a media business today is different from what it was years ago. Today, Colin talks with Ben…
Play PodcastColin Kinsella | Essentials Newsletters
The Career of a marketing media maven — Colin Kinsella // Faveeo
Colin Kinsella, former CEO of Havas Media and advisor to Essentials Newsletters, sits in with Ben for New Media Week. What do you need to know to launch a successful media business from the ground up? Marketing techniques are always evolving and this is directly linked to media companies. So today, Ben talks to Colin…
Play PodcastAbout Topic: Growth Marketing
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