Digital Activity vs Real World Event Targeting
Joining us today is Jeff White, the Founder & CEO of Gravy Analytics, which delivers real world location intelligence to advertisers and brands. Prior to his current role, Jeff also founded companies such as mySBX and Blue Canopy. He holds an MBA from the Virginia Tech - Pamplin College of Business.
About the speaker
Jeff White
Gravy Analytics
- Part 1 Digital Activity vs Real World Event Targeting
- Part 2Integrating Event Based Location Targeting & Analytics — Jeff White // Gravy Analytics
Show Notes
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Jeff's Background (02:00)I consider myself a serial entrepreneur. I've had the opportunity to start and have some exits in a couple of businesses. In 2011, I wanted to get into mobile location data and mobile devices.
- Part 1 Digital Activity vs Real World Event Targeting
- Part 2Integrating Event Based Location Targeting & Analytics — Jeff White // Gravy Analytics
About the speaker
Jeff White
Gravy Analytics
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Part 1Digital Activity vs Real World Event Targeting
Joining us today is Jeff White, the Founder & CEO of Gravy Analytics, which delivers real world location intelligence to advertisers and brands. Prior to his current role, Jeff also founded companies such as mySBX and Blue Canopy. He holds an MBA from the Virginia Tech - Pamplin College of Business.
-
Part 2Integrating Event Based Location Targeting & Analytics — Jeff White // Gravy Analytics
Joining us today is Jeff White, the Founder & CEO of Gravy Analytics, which delivers real world location intelligence to advertisers and brands. Prior to his current role, Jeff also founded companies such as mySBX and Blue Canopy. He holds an MBA from the Virginia Tech - Pamplin College of Business.
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