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Mark Sullivan | CallRail
Telemarketing Week: Data & Analytics of Clean Telemarketing — Mark Sullivan // CallRail
This week we're going to dive deep into one of the most underutilized and misunderstood marketing channels: Telemarketing. Joining us is Mark Sullivan, Director of Demand Generation & Marketing Operations at CallRail. CallRail provides intuitive software that enables marketers to understand what makes their phone ring using call attribution, routing, and conversion rate optimization services.…
Play PodcastMark Sullivan | CallRail
Telemarketing Week: Operationalizing a Clean Telemarketing Channel — Mark Sullivan // CallRail
This week we're going to dive deep into one of the most underutilized and misunderstood marketing channels: Telemarketing. Joining us is Mark Sullivan, Director of Demand Generation & Marketing Operations at CallRail. CallRail provides intuitive software that enables marketers to understand what makes their phone ring using call attribution, routing, and conversion rate optimization services.…
Play PodcastMark Sullivan | CallRail
Telemarketing Week: Driving Clean Telemarketing Traffic — Mark Sullivan // CallRail
This week we're going to dive deep into one of the most underutilized and misunderstood marketing channels: Telemarketing. Joining us is Mark Sullivan, Director of Demand Generation & Marketing Operations at CallRail. CallRail provides intuitive software that enables marketers to understand what makes their phone ring using call attribution, routing, and conversion rate optimization services.…
Play PodcastMark Sullivan | CallRail
Telemarketing Week: Why Telemarketing Isn’t a Dirty Word — Mark Sullivan // CallRail
This week we're going to dive deep into one of the most underutilized and misunderstood marketing channels: Telemarketing. Joining us is Mark Sullivan, Director of Demand Generation & Marketing Operations at CallRail, which provides intuitive software that enables marketers to understand what makes their phone ring through, call attribution, routing, and conversion rate optimization services.…
Play PodcastScott Brinker | chiefmartec
Trends in the MarTech Landscape & MarTech Conference Topics — Scott Brinker // chiefmartec
Joining us for today's episode is Scott Brinker - the VP of Platform Ecosystem at HubSpot. We discuss the trends in the MarTech landscape and the topics that will be covered at the upcoming MarTech conference which will take place in San Jose, California, between 3rd-5th April this year. Scott is also the editor-in-chief at…
Play PodcastRon Jacobs | Jacobs & Clevenger
Using Data to Optimize Direct Response Efforts — Ron Jacobs // Jacobs & Clevenger
Today we're going to dive deep into a marketing channel that is making a comeback in the digital age: direct marketing. Joining us today is Ron Jacobs, President of Jacobs and Clevenger, which is an independent creative communications firm fixated on developing great user experiences that enable customer decisions. Outside of his role managing Jacobs…
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Where Direct Response fits into your Marketing Mix — Ron Jacobs // Jacobs & Clevenger
Today we're going to dive deep into a marketing channel that is making a comeback in the digital age: direct marketing. Joining us today is Ron Jacobs, President of Jacobs and Clevenger, which is an independent creative communications firm fixated on developing great user experiences that enable customer decisions. Outside of his role managing Jacobs…
Play PodcastCourtney Cox Wakefield | Childrens Health
Voice Search Week: The Future of Voice Search // Courtney Cox Wakefield
Welcome to day five of our deep dive into one of the fastest rising technologies that's impacting content marketers: voice search. Each day this week we're going to publish an episode that discusses what you need to know to build a voice-enabled marketing strategy. Joining us for Voice Search Week is Courtney Cox Wakefield, who…
Play PodcastCourtney Cox Wakefield | Childrens Health
Voice Search Week: Building a Voice Search Content Strategy // Courtney Cox Wakefield
Welcome to day four of our deep dive into one of the fastest rising technologies that's impacting content marketers: voice search. Each day this week we're going to publish an episode that discusses what you need to know to build a voice-enabled marketing strategy. Joining us for Voice Search Week is Courtney Cox Wakefield, who…
Play PodcastCourtney Cox Wakefield | Childrens Health
Voice Search Week: Voice’s impact on SEO & Content Marketing // Courtney Cox Wakefield
This week we're doing a deep dive into one of the fastest rising technologies that's impacting content marketers: voice search. Each day this week we're going to publish an episode that discusses what you need to know to build a voice-enabled marketing strategy. Joining us for Voice Search Week is Courtney Cox Wakefield, who is…
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