CMO Week: From Star Trek to being Taco Bell’s CMO

Joining us today for the first installment of CMO week is Kip Knight, Founder of CMO Coaches, which is a team of former CMO's who work with aspiring marketing leaders. In today's episode, we learn about the skills accumulated and the lessons learned from this great marketer throughout the various stops on his career. In addition to founding CMO Coaches, Kip is also an operating partner at Thomvest Ventures - a $300m cross-stage venture capital fund based in San Francisco. Other companies that Kip has worked for include PepsiCo, eBay, H&R Block, and Taco Bell.
About the speaker

Kip Knight

CMO Coaches

 - CMO Coaches

Kip is the Founder of CMO Coaches, which is a team of former CMO's who work with aspiring marketing leaders.

Show Notes

  • CMO Coaches Project (03:11)
    Since we learned a lot of valuable lessons on the various jobs, we thought it would be really helpful if we could collect all that wisdom, put it together, and then offer it to people who are currently in a CMO type role or a Head of Marketing role. The project is also suitable for people who are aspiring to become a CMO in the future.
About the speaker

Kip Knight

CMO Coaches

 - CMO Coaches

Kip is the Founder of CMO Coaches, which is a team of former CMO's who work with aspiring marketing leaders.

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