Marketing Playbook for Rebooting a FinTech Startup — Jeremy Krantz // Fintrx
Jeremy Krantz
Fintrx
- Part 1FinTech Landscape & Marketing to Family Offices
- Part 2 Marketing Playbook for Rebooting a FinTech Startup — Jeremy Krantz // Fintrx
Show Notes
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Collecting Data (03:14)We collect data with tools such as SEM Rush, Moz, Ahrefs. We check what the landscape is like, what the competitors are doing and what theyre not doing. Basically, we check for things outside the usual news coverage.
- Part 1FinTech Landscape & Marketing to Family Offices
- Part 2 Marketing Playbook for Rebooting a FinTech Startup — Jeremy Krantz // Fintrx
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Part 1FinTech Landscape & Marketing to Family Offices
Today we discuss marketing in an industry that I am very unfamiliar with: Finance. Joining us is Jeremy Krantz, the director of Fintrx, which is the leading family office, data research and intelligence platform to the alternative investment industry and the private capital markets. In part 1 of our conversation, Jeremy is going to talk us through the landscape of marketing in the Fintech space.
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Part 2Marketing Playbook for Rebooting a FinTech Startup — Jeremy Krantz // Fintrx
Today we discuss marketing in an industry that I am very unfamiliar with - Finance. Joining us is Jeremy Krantz, the director of Fintrx, which is the leading family office, data research and intelligence platform to the alternative investment industry and the private capital markets. In part 2 of our conversation, Jeremy is going to share his digital marketing playbook and channel mix that he applies at Fintrx.
