Feminine Social Media Posts that Inspire Sales — Hanna Hermanson // Done for You Marketing

Hanna Hermanson, CEO of Done for You Marketing, talks about the evolution of feminine marketing. Just five years ago, many sales were being made through the DMs on social media. However, the landscape has drastically changed, and making sales through social media requires a less aggressive approach and more of the brand’s personality to make a connection with consumers. Today, Hanna discusses feminine social media posts that inspire sales.
About the speaker

Hanna Hermanson

Done for You Marketing (Dream Life is Real Life)

 - Done for You Marketing (Dream Life is Real Life)

Hanna is the CEO of Done for You Marketing

Show Notes

  • 02:44
    Using social media to drive sales
    Sales arent happening in the DMs like they used to five years ago. Social media today is better used as a business card to be seen and shared with others.
  • 04:17
    Posts to integrate into your social media strategy
    Posts should provide clarity about what you do and who you serve. Connect with your audience through entertaining content to build a micro agreement relationship. Build credibility by sharing client results, statistics about how your product works, etc.
  • 07:32
    The order of operations when using social media to drive sales
    First is clarity in terms of ensuring things like your headline saying and having a clear bio. Connection is the next step where youre publishing engaging posts. And, credibility is the last step in terms of showing that your offering works.
  • 08:57
    Strategies to make your marketing more feminine
    Its best to reduce the structure, abandon the script, and move away from the problem-agitate-solve model. Instead, take a lighter approach and start to show up in a more entertaining and personal way to make more meaningful connections.

Quotes

  • "Social media is now like a business card. You want it to be seen, referred to, and even shared around. But it isnt the place where a sale is happening in the DMs, unlike five years ago." -Hanna Hermanson, CEO, Done for You Marketing

  • "People don't love talking about their problems. They want to be entertained, and connection posts can be funny memes, etc to build that micro agreement relationship with your consumers." -Hanna Hermanson, CEO, Done for You Marketing

About the speaker

Hanna Hermanson

Done for You Marketing (Dream Life is Real Life)

 - Done for You Marketing (Dream Life is Real Life)

Hanna is the CEO of Done for You Marketing

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