Paid Social Week — Are Twitter, Pinterest, Quora, or Reddit worth testing? — SoSo Sazesh // Growth Pilots 5

Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, the Founder of Growth Pilots. Today we discuss using niche social platforms like Twitter, Pinterest, Quora and Reddit.
About the speaker

Soso Sazesh

Growth Pilots

 - Growth Pilots

SoSo is the Founder of Growth Pilots, which is a digital marketing agency that partners with high-growth companies to manage their paid search and paid social marketing channels.

Show Notes

  • Why Twitter is not a primary driver for performance marketers? (02:38)
    We have tried Twitter so many different times for so many different clients, and we have seen the platform scale or generate the type of ROI that we can get on the other channels.
About the speaker

Soso Sazesh

Growth Pilots

 - Growth Pilots

SoSo is the Founder of Growth Pilots, which is a digital marketing agency that partners with high-growth companies to manage their paid search and paid social marketing channels.

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