Welcome to Paid Social Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about channel selection targeting and performance marketing optimization for your paid social campaigns. Joining us is Soso Sazesh, Founder and CEO at Growth Pilots. Today we discuss how to reach the kids using millennial focused social advertising channels like Snapchat

Show Notes

  • Reaching Young Generations (02:30)
    We've seen a pretty big rise in interest from companies and advertisers in reaching millennials.

Up Next: