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Howard Luks | Eyeota
Publishers’ data challenges and opportunities
Today we're going to discuss challenges and opportunities for your usage of data. Joining us is Howard Luks, who is the Managing Director of Eyeota, which is an audience technology platform that enables the intelligent use of data. In part 1 of our conversation, we are going to talk through some of the publishers' data…
Play PodcastAdrian Velthuis | Mobile Posse
How marketers & mobile carriers intersecting the mobile unlock screen — Adrian Velthuis // Mobile Posse
Today we're going to discuss how relationships with smartphone carriers are becoming more relevant for marketers. Joining us is Adrian Velthuis, Chief Revenue Officer at Mobile Posse, which is a platform that uses native device content discovery to turn telecom companies into mobile media leaders. In part 2 of our conversation, we're going to discuss…
Play PodcastAdrian Velthuis | Mobile Posse
Changes in smartphone usage behavior & new location data usage
Today we're going to discuss how relationships with smartphone carriers are becoming more relevant for marketers. Joining us is Adrian Velthuis, Chief Revenue Officer at Mobile Posse, which is a platform that uses native device content discovery to turn telecom companies into mobile media leaders. In part 1 of our conversation, Adrian is going to…
Play PodcastElizabeth Cholawsky | HG Insights
What is the future of Tech Intelligence? — Elizabeth Cholawsky // HG Insights
This week we're doing a technical deep dive into one of the most powerful and underutilized data sources for B2B marketers - technology intelligence. Joining us is Elizabeth Cholawsky, the CEO of HG Insights, which is a sponsor of the MarTech podcast and a platform that uses advanced data science methodologies to process billions of…
Play PodcastElizabeth Cholawsky | HG Insights
Integrate Tech Intelligence into your operations — Elizabeth Cholawsky // HG Insights
This week we're doing a technical deep dive into one of the most powerful and underutilized data sources for B2B marketers - technology intelligence. Joining us is Elizabeth Cholawsky, the CEO of HG Insights, which is a sponsor of the MarTech podcast and a platform that uses advanced data science methodologies to process billions of…
Play PodcastElizabeth Cholawsky | HG Insights
Using Tech Intelligence to support sales & marketing collaboration — Elizabeth Cholawsky // HG Insights
This week we're doing a technical deep dive into one of the most powerful and underutilized data sources for B2B marketers - technology intelligence. Joining us is Elizabeth Cholawsky, the CEO of HG Insights, which is a sponsor of the MarTech podcast and a platform that uses advanced data science methodologies to process billions of…
Play PodcastElizabeth Cholawsky | HG Insights
What questions can Tech Intelligence answers? — Elizabeth Cholawsky // HG Insights
This week we're doing a technical deep dive into one of the most powerful and underutilized data sources for B2B marketers - technology intelligence. Joining us is Elizabeth Cholawsky, the CEO of HG Insights, which is a sponsor of the MarTech podcast and a platform that uses advanced data science methodologies to process billions of…
Play PodcastElizabeth Cholawsky | HG Insights
Why does Tech Intelligence matter for B2B brands? — Elizabeth Cholawsky // HG Insights
This week we're doing a technical deep dive into one of the most powerful and underutilized data sources for B2B marketers - technology intelligence. Joining us is Elizabeth Cholawsky, the CEO of HG Insights, which is a sponsor of the MarTech podcast and a platform that uses advanced data science methodologies to process billions of…
Play PodcastElizabeth Cholawsky | HG Insights
Prominent female tech exec’s approach to mastering big data — Elizabeth Cholawsky // HG Insights
Today we're going to learn about the skills accumulated and lessons learned from a great marketer throughout the various stops on her career. Joining us is Elizabeth Cholawsky, the CEO at HG Insights, which is a platform that uses advanced data science methodologies to process billions of unstructured digital documents to produce the world's best…
Play PodcastMichael Schoen | Neustar
Value, cost, and risk associated with your data — Michael Schoen // Neustar
Today we're going to discuss the appropriate use of data collection and analysis to understand who your customers really are. Joining us is Michael Schoen, SVP and General Manager at Neustar, which is a leading global information services provider driving the connected world forward with responsible identity resolution. In part 1 of our conversation, Michael…
Play PodcastAbout Topic: Big Data
Sponsors of the MarTech Podcast
