How does email even work?
¥"The biggest misconception is that if you send an email to a valid email address, the person will receive it in the inbox." - Yanna-Torry Aspraki, Deliverability Specialist, EmailConsul¥"The first and most absolute thing you have to do before even starting to send out emails or even planning your content is to authenticate your email." - Yanna-Torry Aspraki, Deliverability Specialist, EmailConsul¥"DMARC is a reporting policy that lets you know every time a tool that's not authenticated is sending emails using your domain." - Yanna-Torry Aspraki, Deliverability Specialist, EmailConsul¥“For deliverability, people tend to think about spammy words or spammy links and things like that… But deliverability is about negotiating with a very moody spam filter.” - Yanna-Torry Aspraki, Deliverability Specialist, EmailConsul¥“Everyone has a spam filter, but they're not sharing data. Block lists are external parties where businesses get more information to make better decisions...” - Yanna-Torry Aspraki, Deliverability Specialist, EmailConsul
Part 1How does email even work?
Yanna-Torry Aspraki is the deliverability specialist at EmailConsul. If you’re not a seasoned marketer, there might be a few things that you’ve overlooked about sending emails. It’s more than just entering a valid address and waiting for a favorable response. Today, Yanna-Torry breaks down exactly how email actually works.
Part 2Recognizing email deliverability problems — Yanna-Torry Aspraki // EmailConsul
Yanna-Torry Aspraki, deliverability specialist at EmailConsul, explains how you can avoid getting caught in email jail. You won’t know if something is wrong until you start monitoring deliverability. But there are different variables at play here.So today Yanna-Torry talks about how to recognize email deliverability problems.Play Podcast
Part 3How to fix email deliverability issues — Yanna-Torry Aspraki // EmailConsul
Deliverability specialist at EmailConsul, Yanna-Torry Aspraki, talks about how to avoid getting email jail. So you’ve identified that you have email deliverability problems. So how do you go about resolving them? Today, Yanna-Torry discusses how you can solve your email deliverability problems.Play Podcast