What audiences want from creators
Matt Pierce
TechSmith
- Part 1 What audiences want from creators
- Part 2Tips for creating engaging videos
Show Notes
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00:00Introduction to Video Creation and Audience EngagementDiscussion on the importance of understanding audience preferences for creators.
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03:45TechSmith's Tools for Video EditingOverview of TechSmith's software tools like Snagit and Camtasia.
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07:20Importance of Video Content in the Digital LandscapeExploration of the evolving role of video content in engaging audiences.
Quotes
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"Audiences want videos that fit with their needs or their wants." - Matt Pierce
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There's an importance here of understanding what your audience is also looking for from a stylistic standpoint." - Matt Pierce
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"Video like everything else, you can't just set up your studio and say like, I'm good to go. You got to play with content. You got to play with format. You got to play with length." - Matt Pierce
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“Our main YouTube channel has over 100,000 subscribers on YouTube. But we're seeing most of the views lately come through non subscribers. - Matt Pierce
- Part 1 What audiences want from creators
- Part 2Tips for creating engaging videos
Matt Pierce
TechSmith
Up Next:
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Part 1What audiences want from creators
Learning & Video Ambassador at TechSmith, Matt Pierce, delves into the intricacies of modern video editing tools and making technology accessible for novice creators. In this episode, Matt shares his perspectives on the importance of understanding audience preferences for creators. He also explores the evolving role of video content in engaging audiences.
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Part 2Tips for creating engaging videos
Learning & Video Ambassador at TechSmith, Matt Pierce, discusses tips for creating engaging videos. In this episode, Matt discusses his perspectives on: leveraging audience research for content creation strategies, impact of audience preferences on marketing campaigns, key findings from the study on audience preferences, adapting strategies to meet changing audience demands, and best practices for enhancing audience engagement.
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