Reputation hackers secrets — Curtis Boyd / Objection Co

Ben continues his conversation with Curtis Boyd, Founder of Objection.Co about the status of digital fraud. The truth is that fake reviews are pretty effective for the short term. But that is only until you get caught buying them. So today, Ben and Curtis talk about reputation hackers’ secrets.
About the speaker

Curtis Boyd

Objection Co

 - Objection Co

Curtis is the Founder at Objection.Co

Show Notes

Quotes

  • “Normally if youre struggling to get reviews, it's because of the lack of intention about providing an amazing experience. Businesses who are really shelling out amazing experiences have no problem generating tons of reviews.”

  • “Reputation hackers only charged 10 to 15 bucks for a fake Google review. Since I last checked yesterday on 20 different sites, they're charging 50 to a hundred dollars for a one-star review for your competitors. It's actually 11 good reviews to combat each 1-star.”

  • “You can enhance your rating by getting more downloads because that shows engagement that shows interest. The same thing is happening with local listings where people will sell packages that include synthetic clicks and synthetic traffic to try and drive more engagement.”

  • “It's not only what the traffic is, what the volume is, but what's the time on site from that traffic. What's the source? So I think Google is pretty sophisticated and understanding if just general traffic volume is what should dictate search rankings.”

  • “Reputation hackers will blindly leave you a fake one-star review and contact you about paying for the removal. Instead of paying, you can contact a Google My Business expert to get it removed.”

  • “Reputation hackers can create negative articles about you personally, but you can take it to court. If you win the lawsuit, take that lawsuit to Google and Google has to remove that link.”

About the speaker

Curtis Boyd

Objection Co

 - Objection Co

Curtis is the Founder at Objection.Co

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