Repurposing Content to Boost B2B Awareness

This week we're going to talk about creating awareness for B2B businesses. Joining us is Logan Lyles, who is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co-host of the B2B Growth Podcast, and in this episode, Logan's going to talk to us about why B2B businesses are increasingly dependent on multimedia content production.
About the speaker

Logan Lyles

Sweet Fish Media

 - Sweet Fish Media

Logan is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co-host of the B2B Growth Podcast.

  • Part 1 Repurposing Content to Boost B2B Awareness

Show Notes

  • Benjamin: Tonight we're going to talk about creating awareness for B2B businesses. Joining us is Logan Lyles, who is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co
    host of the B2B Growth Podcast, and in this episode, Logan's going to talk to us about why B2B businesses are increasingly dependent on multimedia content production. Here's the first part of our interview with Logan Lyles from Sweet Fish media. Logan, welcome to the MarTech Podcast.
    Logan: Hey, thanks so much for having me. Ben. It's a pleasure to be on with you.
  • Part 1 Repurposing Content to Boost B2B Awareness
About the speaker

Logan Lyles

Sweet Fish Media

 - Sweet Fish Media

Logan is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co-host of the B2B Growth Podcast.

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    Part 1Repurposing Content to Boost B2B Awareness

    This week we're going to talk about creating awareness for B2B businesses. Joining us is Logan Lyles, who is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co-host of the B2B Growth Podcast, and in this episode, Logan's going to talk to us about why B2B businesses are increasingly dependent on multimedia content production.