Influencer marketing launch & campaign evaluation tactics — Yuval Ben-Itzhak // Socialbakers
Yuval Ben-Itzhak
Socialbakers
- Part 1How to use technology to build an influencer list
- Part 2 Influencer marketing launch & campaign evaluation tactics — Yuval Ben-Itzhak // Socialbakers
Show Notes
Quotes
-
“Try to build a funnel. Many brands start with 50-80 influencers in the funnel and they track their performance over time.” - Yuval“You should ask for performance insights from the influencers. If they are credible, they will share that information with you.” - Yuval“Brands should give influencers the freedom to operate. Give them the freedom and they will deliver the performance you have seen on their profile.” - Yuval“In order to evaluate success, you need to set goals.” - Yuval“Start with Socialbakers because our tool can help you identify your audience and what type of influencers you want to reach.” - Yuval
- Part 1How to use technology to build an influencer list
- Part 2 Influencer marketing launch & campaign evaluation tactics — Yuval Ben-Itzhak // Socialbakers
Up Next:
-
Part 1How to use technology to build an influencer list
Today we're going to discuss the strategy and tactics behind running an effective influencer marketing campaign. Joining us is Yuval Ben-Itzhak, the CEO at Socialbakers, which is a social media marketing platform that helps marketers to understand their audience, create compelling content, and to measure the performance of those campaigns across multiple social channels. In part 1 of our conversation, we're going to talk about how to use technology to build an influencer list.
Play Podcast -
Part 2Influencer marketing launch & campaign evaluation tactics — Yuval Ben-Itzhak // Socialbakers
Today we're going to discuss the strategy and tactics behind running an effective influencer marketing campaign. Joining us is Yuval Ben-Itzhak, the CEO at Socialbakers, which is a social media marketing platform that helps marketers to understand their audience, create compelling content, and to measure the performance of those campaigns across multiple social channels. In part 2 of our conversation, we're going to talk about how to effectively launch and evaluate your influencer marketing campaigns.
