How CallRail solved the marketing attribution problem

In today's Product Spotlight we're going to talk about the strategy and tools you need to properly attribute which of your marketing efforts are making waves for your business. Joining us is David Schroeder, Conversion Optimization Manager at CallRail, a company that's solving the problem of tracking and analytics for phone calls and web forms.
About the speaker

David Schroeder

Callrail

 - Callrail

David is a Conversion Optimization Manager at CallRail, a company that's solving the problem of tracking and analytics for phone calls and web forms.

  • Part 1 How CallRail solved the marketing attribution problem

Show Notes

  • Marketing Attribution (02:21)
    Marketing attribution was really transformed over the last two decades. As we use more and more tools, attribution becomes a complex art and science.
  • Part 1 How CallRail solved the marketing attribution problem
About the speaker

David Schroeder

Callrail

 - Callrail

David is a Conversion Optimization Manager at CallRail, a company that's solving the problem of tracking and analytics for phone calls and web forms.

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  • Current Podcast

    Part 1How CallRail solved the marketing attribution problem

    In today's Product Spotlight we're going to talk about the strategy and tools you need to properly attribute which of your marketing efforts are making waves for your business. Joining us is David Schroeder, Conversion Optimization Manager at CallRail, a company that's solving the problem of tracking and analytics for phone calls and web forms.