Building the Build to Sell Business — John Warrillow // The ValueBuilder System

Today Ben talks with John Warrillow, the president of The ValueBuilder System, about building a business that finds auto automatic customers. The ValueBuilder System helps small businesses to sustainably increase their value. John is also an author and host of the Built To Sell podcast. Ben and John discuss how you build, accelerate, and harvest the value of a company.
About the speaker

John Warrillow

The ValueBuilder System

 - The ValueBuilder System

John is the Founder of The ValueBuilder System

Show Notes

Quotes

  • “The ValueBuilder system's goal is to empower 1 million business owners by the year 2030 with a statistically proven methodology that boosts the value of a company by up to 71%.”

  • “Built To Sell is about how you build, accelerate, and harvest the value of a company. And our audience tends to be entrepreneurs with generally between one and 10 million in annual sales.”

  • “It's a software platform effectively that advisors use to coach their clients through the process of value building.”

  • “... who is our ideal customer? And it seems like such an innocuous basic question, but there's really two answers for that is our customer, the end business owners who we aim to serve through the value builder system, or is it the person who pays our bills...”

  • “The ValueBuilder really is for advisors. It's a practice management software effectively for professional advisors. Whereas built to sell is the brand where the ultimate customer is the business owner.”

  • “When you take the owner out of the equation for a moment, does the business continue to thrive?”

  • “I think you want to be able to demonstrate that this show can succeed without you somehow figuring out an essence of what you do that somebody could offer. And we call it TVR, teachable, valuable, repeatable. But in essence, what you're trying to do is figure out a service or product that other people could do.”

  • “So what I tell people is start with what's teachable and then add something very unique to it.”

  • “I'm a huge believer in first documenting your processes. There's an old expression. I think Dan Sullivan is the one who coined this, or at least I heard first from him. Perfection is the enemy of progress, right? It's the idea that a good video now is way better than some 50 page tome.”

About the speaker

John Warrillow

The ValueBuilder System

 - The ValueBuilder System

John is the Founder of The ValueBuilder System

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