Handwriting AI — Rick Elmore // Simply Noted

Rick Elmore, CEO of Simply Noted, discusses how to personalize marketing automation. We’ve come a long way in terms of the handwriting technology we have available today. Unlike pen plotters or laser printed fonts, Simply Noted’s handwriting mechanisms are unlimited when it comes to customization, and companies are able to send handwritten notes from wherever they want to send them. Today, Rick talks about handwriting AI.
About the speaker

Rick Elmore

Simply Noted

 - Simply Noted

Rick is CEO of Simply Noted

Show Notes

  • 02:25
    How Simply Noted scales personalized handwritten letters
    They developed their own proprietary handwriting engine allowing them to mimic real handwriting. They're able to create any font and mimic every nuance of the way a person writes.
  • 03:33
    How Simply Noteds handwriting robots work
    The machine has four lead screws that allow the writing mechanism to move around the platform while the platform stays stationary. The paper feed is the most complicated aspect.
  • 04:18
    Why robotic handwritten notes are better than human handwritten notes
    A persons handwriting is bound to get sloppy after one or two notes. Handwritten robot letters will remain consistent throughout and inevitably produce more letters than humans would.
  • 05:33
    Handwriting robots vs laser printed font
    Unlike other technology, theres no limit on variation you can add to a handwriting style with a handwriting robot. Simply noted goes through the process of finding your ligature style.
  • 07:06
    How Simply Noteds writing mechanism produces authentic letters
    In addition to accounting for the authors ligature style, the mechanism ensures that variety is present. Free samples can be requested from the website to see what it looks like.
  • 08:29
    Technology powering Simply Noteds handwriting mechanism
    They use platforms like Zapier and API integrations to accommodate complete automation. Handwritten notes can be sent from anywhere versus having to go through Simply Noteds site.
  • 09:08
    Getting your handwriting sample to Simply Noted to send personalized notes.
    Simply Noted provides worksheets for you to fill out with your writing style. Then, the team recreates your handwriting style, programs it, and sends you samples for confirmation.
  • 09:59
    Upfront costs for the consumer
    Consumers can choose from a collection of 900 handwritings styles or opt to recreate their own. The cost for converting their handwriting style is about $1000.

Quotes

  • "Imagine somebody trying to write a hundred custom personalized messages in one day. It just can't happen. And our technology allows people to do that." -Rick Elmore, CEO, Simply Noted

  • "Our handwriting engine is completely unlimited. If you wanted to add 150 A's, B's, and Cs, you're able to do that. Customization of our handwriting styles is what I believe makes us extremely valuable." -Rick Elmore, CEO, Simply Noted

  • "Simply Noted allows companies to send handwritten notes from wherever they want to send them. So they don't have to go to our website to send them." -Rick Elmore, CEO, Simply Noted

  • "Our job is to pull out all the characteristics of how you write, program it, and do all the handwriting for you. It takes about five to seven business days and nothing is automated." -Rick Elmore, CEO, Simply Noted

  • "We have about 900 normal handwriting styles that people can choose from. But, there's just people who need to have their own handwriting styles." -Rick Elmore, CEO, Simply Noted

About the speaker

Rick Elmore

Simply Noted

 - Simply Noted

Rick is CEO of Simply Noted

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