Amazon Week: Store & Product Infrastructure — Adam Weiler // Sunken Stone

This week we're doing a deep dive into one of the largest and fastest growing channels in e-commerce and beyond - Amazon. Each day this week, we're going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Amazon. With us today is our first repeat guest, Adam Weiler. In today's episode we discuss the store and product infrastructure on Amazon.

Show Notes

  • Pricing And Operational Levers That Make An Impact On E
    commerce Players On Amazon (03:26)
    Once we get a product line and we are fully built out - we have great images, great product, we turn to marketing levers and these are broken out into advertising - operations, content, price and ranking initiatives.

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