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Michael Solomon | Saint Josephs University
Using Persuasive Sales Bots — Michael Solomon // Saint Josephs University
Michael Solomon, Professor of Marketing at Saint Joseph’s University, concludes discussions on changes to how we communicate with our customers. The ability to communicate with customers and collect their feedback at scale is a marketer’s dream. When the same piece of technology can cost you your job, it becomes a marketer’s nightmare. Today, Michael explores…
Play PodcastMichael Solomon | Saint Josephs University
Tomorrow’s Customer Experience — Michael Solomon // Saint Josephs University
Michael Solomon, Professor of Marketing at Saint Joseph’s University, talks about changes to how we communicate with our customers. Like customer needs, brand perceptions are bound to change over time. How do we attract new customers while nurturing our existing customer base? Today, Michael discusses staying alert to tomorrow’s customer experience developments.
Play PodcastAnik Singal | Lurn, Inc.
Creating 3,000 attendee webinars with a 10% sales conversion — Anik Singal // Lurn, Inc.
Today we're going to discuss the systems used by a great entrepreneur to monetize multiple channels of marketing. Joining us is Anik Singal, the CEO at Lurn, which is a digital asset management and work management software company. In part 2 of our conversation, we're going to discuss a system for creating a 3000 attendee…
Play PodcastAgnes Józwiak | ClickMeeting
Running a webinar that generates results — Agnes Józwiak // ClickMeeting
Today we're going to discuss how to effectively market to the middle of your funnel. Joining us is Agnes Józwiak, a Brand and Communication Director at ClickMeeting, which is a browser based platform for hosting webinars and training sessions. In part 2 of our conversation, we are going to talk about how to make your…
Play PodcastAgnes Józwiak | ClickMeeting
Effective webinar branding & marketing tactics — Agnes Józwiak // ClickMeeting
Today we're going to discuss how to effectively market to the middle of your funnel. Joining us is Agnes Józwiak, a Brand and Communication Director at ClickMeeting, which is a browser based platform for hosting webinars and training sessions. In part 1 of our conversation, Agnes is going to tell us how to brand and…
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