Life as a B2B podcast host — Benjamin Shapiro & Todd Hines // I Hear Everything

Show Notes

• 02:00
  What it takes to run daily podcast shows

  In addition to consistency, it is about having the systems and structure in place to get things done. Content planning entails going through all of the content production boards to sort through the guest applications.
• 04:49
  Operational management required for daily podcasts shows

  After content planning is completed, Benjamin and Todd go through whats happening with the business. Benjamin follows up on emails, content, and ad sales, and meets with people to discuss opportunities for sponsorship, content creation, and becoming guests on a podcast.
• 05:35
  What happens on Fridays

  Fridays start out with self-care where they can get some exercise or get something good to eat before coming into the office by mid-morning. The afternoons are for tackling projects, and the evenings are for doing a weekend review and setting up for Monday.
• 07:48
  The benefits of standardizing processes

  By standardizing and documenting repetitive processes, theyve been able to train team members to take over those processes. In turn, this has made their day-to-day activities easier and enabled other team members to grow into different roles.
• 08:55
  The importance of taking the time to assess what has been accomplished

  Its critical to set aside time to go through tasks that have been completed and tasks that are outstanding. This enables you to get ahead of things and put processes in place to maintain balance and sanity.
• 12:33
  Things to consider when becoming a content creator

  Think about the type of content you want to create and consistent ways to produce great content over a long period of time. The key is to build out processes to facilitate consistent content production and assess those processes to ensure theyre working.