Optimizing video ads for maximum value — Cindy Brown // ViralGains

We continue to discuss how to maximize the impact of video as an advertising medium. Joining us is Cindy Brown, Chief Revenue Officer of Viral Gains, which is a video ad journey platform that enables marketers to engage people with relevant brand stories in the contexts that people most favor. Yesterday, Cindy told us how marketers should decide between running an awareness, consideration, or conversion campaign using video, and today we're doing a case study to learn how to optimize your video campaigns.
About the speaker

Cindy Brown

ViralGains

 - ViralGains

Cindy is a Chief Revenue Officer of Viral Gains, which is a video ad journey platform that enables marketers to engage people with relevant brand stories in the contexts that people most favor.

Show Notes

  • Advice for MarTechs Video Strategy (03:21)
    You can certainly distribute your pieces of content and we can help you do that. If youd like subscribe now as a call to action, we can then capture these individuals that do subscribe and keep those in a first party data tool.
About the speaker

Cindy Brown

ViralGains

 - ViralGains

Cindy is a Chief Revenue Officer of Viral Gains, which is a video ad journey platform that enables marketers to engage people with relevant brand stories in the contexts that people most favor.

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