Brand Evaluation & Optimization — Mitch Duckler // Fullsurge
In Part 2 of our conversation with Mitch Duckler, Managing Partner at FullSurge, our topic is brand evaluation and optimization. FullSurge is a firm that helps predominantly Fortune 1000 companies accelerate business growth through a comprehensive blend of brand and marketing strategy. Mitch has over 25 years of line management and business consulting experience.
About the speaker
Mitch Duckler
Fullsurge
- Part 1Brand Building & Maintenance in the Digital Age
- Part 2 Brand Evaluation & Optimization — Mitch Duckler // Fullsurge
Show Notes
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How to Evaluate a Brand(02:40)I tend to instruct clients to look across three different categories of metrics that are all important but are highly different. The first is the perception of your brand among customers.
- Part 1Brand Building & Maintenance in the Digital Age
- Part 2 Brand Evaluation & Optimization — Mitch Duckler // Fullsurge
About the speaker
Mitch Duckler
Fullsurge
Up Next:
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Part 1Brand Building & Maintenance in the Digital Age
Joining us to discuss brand building and maintenance in the digital age is Mitch Duckler, Managing Partner at FullSurge, a firm that helps predominantly Fortune 1000 companies accelerate business growth through a comprehensive blend of brand and marketing strategy. Mitch has over 25 years of line management and business consulting experience.
Play Podcast -
Part 2Brand Evaluation & Optimization — Mitch Duckler // Fullsurge
In Part 2 of our conversation with Mitch Duckler, Managing Partner at FullSurge, our topic is brand evaluation and optimization. FullSurge is a firm that helps predominantly Fortune 1000 companies accelerate business growth through a comprehensive blend of brand and marketing strategy. Mitch has over 25 years of line management and business consulting experience.
