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Todd Cochrane | Blubrry Podcasting
Podcast Advertising Best Practices — Todd Cochrane // Blubrry Podcasting
Todd Cochrane, CEO of Blubrry Podcasting, talks about podcast secrets that you need to know. If you have the budget to buy on a wider scale, podcast advertising can drive significant volume to your website. However, rather than just getting your ads on podcasts with massive audiences, you must do your due diligence to ensure…
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Business Podcasting Strategies — Todd Cochrane // Blubrry Podcasting
Todd Cochrane, CEO of Blubrry Podcasting, talks about podcast secrets that you need to know. During COVID-19, many businesses that weren’t previously doing podcasts added them to their marketing strategy lineup. Consumers today tend to buy from people who they like and trust and podcasts enable businesses to build that trust through the publication of…
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Podcast Growth Secrets — Todd Cochrane // Blubrry Podcasting
Todd Cochrane, CEO of Blubrry Podcasting, talks about podcast secrets that you need to know. In order to grow your podcast’s audience, your content must be available where people listen to podcasts. But first, your podcast needs to be built on your own domain, where you can control the message and make sure it's written…
Play PodcastGabrielle Heyman | Zynga
Why Hyper-Casual Gaming is a marketing secret weapon — Gabrielle Heyman // Zynga
Gabrielle Heyman, Head of Global Brand Partnerships at Zynga, discusses why mobile is still the first and most important screen. Hyper-casual gaming is a rising sub-genre of casual gaming that has taken the world by storm. And, now that retention on these games has improved drastically, they’re a great opportunity for marketers and advertisers to…
Play PodcastGabrielle Heyman | Zynga
How Mobile Is The First Screen — Gabrielle Heyman // Zynga
Gabrielle Heyman, Head of Global Brand Partnerships at Zynga, discusses why mobile is still the first and most important screen. The way we consume our entertainment nowadays isn’t solely through the television set. In fact, when most of us get home from work, we’ll probably have the TV playing in the background while we’re scrolling…
Play PodcastGabrielle Heyman | Zynga
Inside Mobile Gaming Advertising — Gabrielle Heyman // Zynga
Gabrielle Heyman, Head of Global Brand Partnerships at Zynga, discusses why mobile is still the first and most important screen. There are many different players within gaming in general who partner with marketers. Furthermore, mobile games are a great platform for console game companies to advertise, but they aren’t taking advantage of those opportunities enough…
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