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Vitaly Pecherskiy | StackAdapt
Contextual targeting’s next level — Vitaly Pecherskiy // StackAdapt
Vitaly Pecherskiy, COO at StackAdapt, talks about why digital marketers should adopt programmatic advertising now. While third-party and user-level data have been the go-to for delivering results for marketers, contextual advertising is now emerging as a powerful alternative. By providing precision that is often difficult to achieve through third-party data, contextual advertising offers a valuable…
Play PodcastVitaly Pecherskiy | StackAdapt
Why programmatic is growing? — Vitaly Pecherskiy // StackAdapt
Vitaly Pecherskiy, COO at StackAdapt, talks about why digital marketers should adopt programmatic advertising now. In today’s advertising landscape, programmatic advertising is the standard way in which media is bought and sold. However, programmatic technology is unable to automatically solve the problems of customer acquisition and still requires an understanding of your ideal customer profile…
Play PodcastColton Bollinger | Jumper Media
Instagram Week: Content Publishing Tools & Features // Colton Bollinger — Jumper Media
This week we're diving into one of the biggest and fastest growing channels in both paid and organic reach: Instagram. Each day this week we're going to publish an episode that covers the landscape, features, and optimization strategies to help you get your Insta profile to drive business results. Joining us for Instagram Week is…
Play PodcastAbout Topic: Programmatic Advertising
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