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David Siegel | Meetup
Executive’s thoughts on MarTech tools — David Siegel // Meetup
David Siegel, CEO of Meetup, discusses what's happening in marketing from an executive's perspective. While we've seen our cold email outreach strategies produce less conversions, it’s still a solid strategy for a bootstrapped startup. On the other hand, if your target audience is younger than 30, you need to be leveraging TikTok as a marketing…
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Community tips from Meetup’s CEO — David Siegel // Meetup
David Siegel, CEO of Meetup, discusses what's happening in marketing from an executive's perspective. Community marketing literally puts your best customers first. It’s a non-intrusive and effective way to get in front of the right audience, but it starts with finding the right community organizers who are as passionate about your business as you are.…
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Great Resignation’s effect on Marketers — David Siegel // Meetup
David Siegel, CEO of Meetup, discusses what's happening in marketing from an executive's perspective. The pandemic brought with it work from home mandates which were wholeheartedly embraced by many employees. As the world tries to resume normalcy, many companies are having trouble retaining their employees due to the lack of connectedness they feel to their…
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