How to make an app go viral in 60 days — Sean Casto // PreApps (copy)

Today we're going to discuss why marketing on the small screen still matters. Joining us is Sean Casto, the Founder and CEO at PreApps, which is a service that helps companies grow their app adoption to millions of downloads and sales. In part 2 of our conversation, we're going to talk about how to make your app go viral in 60 days.
About the speaker

Sean Casto

PreApps

 - PreApps

Sean is the Founder and CEO at PreApps, which is a service that helps companies grow their app adoption to millions of downloads and sales.

Show Notes

Quotes

  • Apps don't really go viral by accident. I do believe that virality is strategically engineered." - Sean "The most common growth strategy is win-win or referral system." - Sean "Uber is a good example of a referral system. Uber allows you to share their app with your friends. In exchange, you can get $25 credit." - Sean "The next most common approach is the network effect." - Sean "You also need to provide a great customer experience if you want to wow people and make them download your app." - Sean "An incredibly important aspect of growing your app is having a great messaging." - Sean "We challenge our clients to describe their app in two to three words." - Sean "The first we recommend is getting our book called "The App Secrets - How to Create a $1 Million App" that can be found on Amazon." - Sean

About the speaker

Sean Casto

PreApps

 - PreApps

Sean is the Founder and CEO at PreApps, which is a service that helps companies grow their app adoption to millions of downloads and sales.

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