Meet the Humans of MarTech — Phil Gamache // Humans of Martech podcast

Show Notes

• 02:25
  Phils background in startup marketing and journey to podcasting

  Phil has been in startup marketing for the majority of his career, working for startups in Canada and the US. He recently joined the startup, Pelago Health, and he also runs the Humans of Martech podcast with his Co-Host John Taylor.
• 03:49
  The goals and objectives of the Humans of Martech podcast

  Phil has always had freelance aspirations, and a passion for continued learning. The Humans of Martech podcast was started to build his personal brand, continue to learn, showcase his expertise, build relationships, and help him with his day-to-day job.
• 06:27
  Key takeaways from the Humans of Martech podcast interviews

  The podcast offers valuable insights on topics like composable CDPs, modern data stacks, and the evolving landscape of martech. Additionally, guests share practical advice on balancing work and home life, and figuring out your North Star for your career and home life.
• 10:08
  The evolution of marketing skills in a technical landscape

  Marketing remains a blend of creative and technical aspects. While creative marketing still has its place, there's a growing need for marketers to embrace data, work closely with data teams, and understand data structure and models for unlocking AI insights.
• 14:00
  Navigating the multifaceted landscape of martech and marketing careers

  Despite the complexity of martech, there are still opportunities for marketers to specialize in their careers. In addition to building a foundational understanding of your customer, copywriting, and data, marketers can choose to specialize in email, operations, growth ops, etc.