A marketing consultant and podcasters’s role model
John Jantsch
Duct Tape Marketing
- Part 1 A marketing consultant and podcasters’s role model
Show Notes
Quotes
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“Some three decades ago I went to work for an ad agency and about five years into that I have figured that I would learn everything I could possibly learn about marketing, business, and advertising.” - John “I have also started my own project called Jazz Communications.” - John “In 2002 I’ve started a new business called the Duct Tape Marketing and our focus since then was working with small businesses.” - John “The ad agency was the largest producer of catalogs and printed materials for the horticulture industry.” - John “Most people that start their businesses don't realize that 50% of their job is going to be sales, at least in the early days.” - John “Keep consuming and experiencing new things and you are always going to add value.” - John “To me, the content was always the bridge to build trust.” - John“Building strategic relationships with people who also have your customers has always been a good idea.” - John“We have about 150 independent marketing consultants around the world that work under Duct Tape Marketing.” - John“The focus of the book is on entrepreneurs and on people who need to think like entrepreneurs.” - John
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Part 1A marketing consultant and podcasters’s role model
Today we're going to learn about the skills accumulated and lessons learned from a great marketer throughout the various stops on his career. Joining us for Career Day is John Jantsch, the President of Duct Tape Marketing Consulting, which is a marketing consulting, publishing and training firm. He is also the host of the Duct Tape Marketing Podcast.
