Podcast Category:
Business Type: Marketing Consultant, Marketing Analytics
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Daniel Saks | Landbase
Why AI in GTM presents massive opportunities
Daniel Saks, co-founder and CEO of Landbase, delves into the transformative potential of agentic AI in marketing. Discover how combining human wisdom with machine intelligence can revolutionize go-to-market strategies by optimizing campaigns and driving efficiency. Daniel shares insights on leveraging AI to reduce campaign failure rates, improve customer profiling, and streamline repetitive tasks, ensuring more…
Play PodcastDaniel Saks | Landbase
How Agentic AI will transform sales & marketing
Daniel Saks, Co-founder and CEO of Landbase, delves into the transformative impact of agentic AI on marketing. Discover how agentic AI moves beyond traditional AI by taking independent actions to streamline and optimize sales and marketing workflows. Daniel also shares intriguing insights on the revival of old-school marketing channels and the future balance between creativity…
Play PodcastVal Riley | Unbounce
The CRM Moneyball Moment
Val Riley, VP of Marketing and Strategy at Unbounce, delves into the concept of CRM "Moneyball moments," where overlooked data can drive significant business wins. She shares practical insights on effectively utilizing custom fields and automation to unlock potential within CRM systems. Discover how to streamline your sales processes and uncover hidden opportunities from existing…
Play PodcastBrian Solis | ServiceNow
We need more digital warmth
Brian Solis, Head of Global Innovation at ServiceNow, delves into the profound impacts of COVID-19 and AI on consumer behavior and marketing strategies. He explains how shifts in values and lifestyles demand an open-minded approach to capitalize on emerging opportunities. Brian also introduces the concept of "digital warmth," advocating for a more personalized and engaging…
Play PodcastAbout Business Type: Marketing Consultant, Marketing Analytics
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