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Dr. Americus Reed | GBK Collective
Do marketers need an MBA today? — Dr. Americus Reed // GBK Collective
GBK Collective’s Brand Strategist, Dr. Americus Reed, concludes discussions about identity and education. Most of us are constantly looking for ways to improve professionally and advance within our industries. For marketers, this brings up the age old debate about needing an MBA for success. Today, Dr. Americus breaks down whether modern marketers need an MBA…
Play PodcastDr. Americus Reed | GBK Collective
Identity loyalty plays for smart marketers — Dr. Americus Reed // GBK Collective
Dr. Americus Reed, GBK Collective’s Brand Strategist, talks about identity and education. Marketers have been experiencing a number of changes. Google is set to deprecate third-party cookies by 2022 and privacy concerns still prevail. These changes impact not only access to data but also customer identity resolution. Today, Dr. Americus discusses identity loyalty plays for…
Play PodcastRJ Krawiec | Deloitte
Government tech predictions for 2022 — RJ Krawiec // Deloitte
RJ Krawiec, Principal and Chief Marketing Officer for Government & Public Services at Deloitte, wraps up discussions on marketing in the government sector. The topic on everyone’s mind going into 2022 is data. While third-party cookie deprecation has minimal impact on data collection for the government, challenges still exist around segmentation. Today, RJ offers his…
Play PodcastRJ Krawiec | Deloitte
Government tech trends in 2021 — RJ Krawiec // Deloitte
Principal and Chief Marketing Officer for Government & Public Services at Deloitte, RJ Krawiec, talks about marketing in the government sector. Traditionally, the government was not considered when thinking about marketing and technology solutions. Enterprise solutions and big data are changing the way they communicate with the public. Today, RJ discusses government technology trends for…
Play PodcastPamela Bump | Hubspot
Channels that dip in the summer? — Pamela Bump // Hubspot
Senior manager of audience growth at Hubspot, Pamela Bump, is back for day 2 of Summer Slump Week. As you’ve already noticed, marketing can be seasonal. So something that works in the winter, might not necessarily work the same way in the summer months. Today, Pamela talks about what marketing channels dip during the summer.
Play PodcastJohn Warrillow | The ValueBuilder System
How To Build, Accelerate, and Harvest the Value of Your Business — John Warrillow // The ValueBuilder System
Today, John Warrillow, the president of The ValueBuilder System, talks with Ben about how to value your business after finding auto automatic customers. The value builder system measures the value of your company and provides you with the 8 elements that affect your business value. One way to create a valuable business is to find…
Play PodcastJohn Warrillow | The ValueBuilder System
The Automatic Customer — John Warrillow // The ValueBuilder System
Ben continues his discussion with John Warrillow, the president of The ValueBuilder System, about building a business that finds auto automatic customers. How can small businesses find their automatic customer? John authored the book Automatic Customer that speaks on just that. Today, Ben and John discuss building automations and how you can find your automatic…
Play PodcastJohn Warrillow | The ValueBuilder System
Building the Build to Sell Business — John Warrillow // The ValueBuilder System
Today Ben talks with John Warrillow, the president of The ValueBuilder System, about building a business that finds auto automatic customers. The ValueBuilder System helps small businesses to sustainably increase their value. John is also an author and host of the Built To Sell podcast. Ben and John discuss how you build, accelerate, and harvest…
Play PodcastJohn Rougeux | SkyFii
How brick & mortar compete with online brands // John Rougeux — Skyfii
Today we're going to discuss how digital marketing practices are being integrated into brick and mortar retail brands. Joining us is John Rougeux, who is Vice President of Marketing at Skyfii, which is an emerging technology company that provides data analytics and marketing services to physical venues. Prior to working at Skyfii, John founded a…
Play PodcastBenjamin Shapiro | benjshap LLC
November Update
In last month's update, we had the chance to celebrate reaching the 10,000 downloads per month goal, which was the original milestone we set out to reach on day one of the podcast. And before we turn our attention to our next set of goals, I wanted to bring up another exciting milestone. A few…
Play PodcastAbout Business Type: Marketing Consultancy
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