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Dr. Nick Hobson | Emotive Technologies Inc.
The science of measuring audience engagement — Dr. Nick Hobson // Emotive Technologies Inc.
Today, Dr. Nick Hobson, chief scientist at Emotive Technologies, continues the conversation with Ben about the science behind consumer behavior. It’s important for marketers to understand the emotional blend of their customers. Can you use data to understand someone’s mental state? Ben and Dr. Nick discuss the science of measuring audience engagement.
Play PodcastDr. Nick Hobson | Emotive Technologies Inc.
What attitudes drives consumer behaviours — Dr. Nick Hobson // Emotive Technologies Inc.
Ben chats with Dr. Nick Hobson, chief scientist at Emotive Technologies about the science behind consumer behavior. There is so much that happens behind the scenes before a customer decides whether or not to patronize your business. What is it that informs your consumer behavior? Today, Ben talks with Dr. Nick about what attitudes drive…
Play PodcastMatt Tubergen | Digital Turbine Media
How Mobile App Developers are gearing up for 5G
Today we discuss how the mobility landscape impacts marketers. Joining us is Matt Tubergen, the Executive Vice President of Digital Turbine Media, which is an on-device media platform that makes it easier than ever for people to discover new apps and content, and for operators and OEMs, their service helps them boost revenue, and for…
Play PodcastMatt Tubergen | Digital Turbine Media
Mastering Mobile App Discoverability
Today we discuss how the mobility landscape impacts marketers. Joining us is Matt Tubergen, the Executive Vice President of Digital Turbine Media, which is an on-device media platform that makes it easier than ever for people to discover new apps and content, and for operators and OEMs, their service helps them boost revenue, and for…
Play PodcastMax Kirby | Publicis Sapient
The Future as it relates to customer data
Today we're going to talk about the future of customer data. Joining us is Max Kirby, the Director of Digital Identity and Cloud Solutions at Publicist Sapient, which is a team of technology enablement, operations, sales, and marketing professionals that are leading the shift to cloud and customer data platform. In part 3 of our…
Play PodcastMax Kirby | Publicis Sapient
Digital identity as the currency of the information age
Today we're going to talk about the future of customer data. Joining us is Max Kirby, the Director of Digital Identity and Cloud Solutions at Publicist Sapient, which is a team of technology enablement, operations, sales, and marketing professionals that are leading the shift to cloud and customer data platform. In part 2 of our…
Play PodcastMax Kirby | Publicis Sapient
The transformation to customer-centric thinking
Today we're going to talk about the future of customer data. Joining us is Max Kirby, the Director of Digital Identity and Cloud Solutions at Publicist Sapient, which is a team of technology enablement, operations, sales, and marketing professionals that are leading the shift to cloud and customer data platform. In part 1 of our…
Play PodcastDarrell Afonso | Amazon Web Services
The truth about martech reporting — Darrell Alfonso // Amazon Web Services
Today we're going to discuss what it takes to be successful in the MarTech industry. Joining us is Darrell Alfonso, the Global Marketing Operations Manager at Amazon Web Services, which provides a highly reliable, scalable, low cost infrastructure platform in the cloud that powers hundreds of thousands of businesses in 190 countries around the world.…
Play PodcastDavid Finkelstein | BDEX
The Real Possibilities of Real-Time Data — David Finkelstein // BDEX
Today we're going to discuss how much speed matters when it comes to accessing data. Joining us is David Finkelstein, the Co-Founder and CEO of BDEX, which is the first and only realtime data exchange platform, which provides instant access to consumer activities only seconds after it's transpired. In part 2 of our conversation, we…
Play PodcastDavid Finkelstein | BDEX
The Future of Data-Driven Marketing — David Finkelstein // BDEX
Today we're going to discuss how much speed matters when it comes to accessing data. Joining us is David Finkelstein, the Co-Founder and CEO of BDEX, which is the first and only realtime data exchange platform, which provides instant access to consumer activities only seconds after it's transpired. In part 1 of our conversation, we…
Play PodcastAbout Topic: Big Data
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