Using Midjourney for Eye-Popping Imagery — Phil Gamache // Humans of Martech podcast
Phil Gamache
Humans of Martech podcast
- Part 1Meet the Humans of MarTech — Phil Gamache // Humans of Martech podcast
- Part 2 Using Midjourney for Eye-Popping Imagery — Phil Gamache // Humans of Martech podcast
Show Notes
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04:50Using Midjourney for podcast cover art imagesThe decision to use Midjourney was driven by the desire to leverage AI to enhance the podcast's visual presence and cut through the marketing noise. It was found to be impressive in its capabilities compared to other image generation tools like DALL
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05:39Learning to use Midjourney for image creationMidjourney does have a learning curve, but there are numerous tutorials available on YouTube and a user guide provided by Midjourney. While a Discord account is required, it's possible to set up a private server channel for more control and privacy in the image creation process.
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06:51Keeping image creation private on MidjourneyTo protect its IP, Humans of Martech created a private server and connected the Midjourney bot. Guest images are pasted into Midjourney to create unique cover art and an additional bot called InsightFace Swap makes the illustrations resemble the guests more closely.
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09:35Maintaining brand consistency with Midjourney imagesHumans of Martech podcast combines different stylized prompts, ending with a reference to a specific artist's style. By specifying the style of the artist, aspect ratio, and the desired concept, they ensure thematic and brand consistency within their podcast images.
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12:45Refining Midjourney image outputsAfter generating an initial image using Midjourney and the Insight Face Swap, Humans of Martech iterates on the image for improvement. This involves revising the prompt with variations, such as different styles, and reapplying the face swap for more consistency.
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14:42Leveraging ChatGPT to streamline Midjourney image prompt creationHumans of Martech leverage ChatGPT to suggest creative prompts for blog post header images. However, they enjoy the process of going through the podcast cover art process manually and dont mind the time that it takes to create those images.
Quotes
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"Midjourney definitely has a bit of a learning curve. But there are so many tutorials on YouTube from Midjourney experts, and Midjourney has a good user guide that I referenced a lot when I was first getting set up." - Phil Gamache
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"You can still create your own personal server that's private and connect the Midjourney bot to that so it's not in a public channel. The last thing I want to do is share some public images of our guests on Midjourney." - Phil Gamache
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"Our Midjourney cover art helps us get folks to check out the show and it's definitely helped us attract some potential sponsors for next year. So I think it's a differentiator for us." - Phil Gamache
- Part 1Meet the Humans of MarTech — Phil Gamache // Humans of Martech podcast
- Part 2 Using Midjourney for Eye-Popping Imagery — Phil Gamache // Humans of Martech podcast
Phil Gamache
Humans of Martech podcast
Up Next:
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Part 1Meet the Humans of MarTech — Phil Gamache // Humans of Martech podcast
Phil Gamache, Co-Founder of the Humans of Martech podcast, explores the future of martech. While marketing has become increasingly data-driven and technologically advanced, it's important not to lose sight of the human and creative aspects. The Humans of Martech podcast aims to maintain a balance by highlighting the human and creative aspects of marketing alongside the technical and data-driven elements. Today, Phil discusses how he got into martech and why he started the Humans of Martech podcast.
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Part 2Using Midjourney for Eye-Popping Imagery — Phil Gamache // Humans of Martech podcast
Phil Gamache, Co-Founder of the Humans of Martech podcast, explores the future of martech. In addition to featuring industry experts and providing valuable content to an audience, podcasts need visually appealing elements to stand out in a crowded landscape. AI image generators like Midjourney are game-changers for podcasters looking to create distinctive and eye-catching visuals that align with a podcast's brand and content. Today, Phil discusses using Midjourney for eye-popping imagery.