The Next Generation of AI in eCommerce — Blake Van Leer // Proto AI

Blake Van Leer, EVP and General Manager at Proto AI, talks about how artificial intelligence is helping evolve the eCommerce industry. Despite the widespread adoption of AI throughout several industries, the majority of eCommerce companies have not fully embraced it. However, the future seems to hold a different picture, with AI becoming an integral part of standard technology stacks for both online and brick-and-mortar businesses. Today, Blake discusses the next generation of AI for eCommerce.
About the speaker

Blake Van Leer

Proto AI

 - Proto AI

Blake is EVP and General Manager at Proto AI

Discover eComm AI
  • Part 1 The Next Generation of AI in eCommerce — Blake Van Leer // Proto AI

Show Notes

Quotes

  • "Our core founders have been working on AI solutions, specifically for eCommerce and other verticals, for the past 20 years." - Blake Van Leer

  • "AI takes the guesswork out of A/B testing, constantly analyzes customer behavior on your site, and rapidly estimates the best course of action. What used to take weeks or months can now be done within seconds." - Blake Van Leer

  • "Prompt engineering is going to be a new field. I'm seeing a trend right with programs at universities where someone's being trained specifically on prompt engineering, whether it's coding or content creation." - Blake Van Leer

  • "You're going to have your AI for content creation, your AI for A/B testing, email, and so on. That's definitely going to be a standard way of life in the future." - Blake Van Leer

  • "With the fear surrounding AI's impact, it's essential to remember that humans play a crucial role. AI allows them to hyper-focus on their strengths: creating more SKUs and creating more brands with greater efficiency." - Blake Van Leer

  • Part 1 The Next Generation of AI in eCommerce — Blake Van Leer // Proto AI
About the speaker

Blake Van Leer

Proto AI

 - Proto AI

Blake is EVP and General Manager at Proto AI

Discover eComm AI
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    Part 1The Next Generation of AI in eCommerce — Blake Van Leer // Proto AI

    Blake Van Leer, EVP and General Manager at Proto AI, talks about how artificial intelligence is helping evolve the eCommerce industry. Despite the widespread adoption of AI throughout several industries, the majority of eCommerce companies have not fully embraced it. However, the future seems to hold a different picture, with AI becoming an integral part of standard technology stacks for both online and brick-and-mortar businesses. Today, Blake discusses the next generation of AI for eCommerce.