Productivity increasing tech — Niklas Dorn // Filestage
- B2B
- Brand, Content Marketing, Social Media Marketing
- SAAS, Creative Production
- Marketing Team, Branding
- Part 1How to grow a SaaS startup — Niklas Dorn // Filestage
- Part 2Optimal martech tech stack — Niklas Dorn // Filestage
- Part 3 Productivity increasing tech — Niklas Dorn // Filestage
Show Notes
-
02:24Productivitiy and remote teamsTeams must find the right amount of communication for alignment and allow time for deep focus work. When team members work in different time zones, that balance can be difficult.
-
04:38Building a productive working cultureEstablish communication processes to foster team alignment in terms expectations. Discuss topics and ideas within meetings vs channels like Slack to allow team members time for work.
-
07:48Managing communication throughout the creative approval processMap out your content process around what you want to produce, who needs to give feedback, and when they should provide it. Using this process, you can then create a workflow.
-
10:59Using technology to make processes more efficientCombining project management tools like Monday and Asana with Loom videos provides more context than text can. Even in an asynchronous environment, team members are still aligned.
Quotes
-
"Productivity is about finding the right meeting structure and ensuring people communicate enough to be aligned, while having enough time for deep focus work." -Niklas Dorn, CEO, Filestage
-
"Instead of and sending out a brochure to all the stakeholders at the same time, and receiving 50 emails with feedback in different places, we say map out your process first." -Niklas Dorn, CEO, Filestage
-
"With a loom video, you explain the context, share a video, and somebody else can watch two days later and you still get the full context. And it becomes even stronger if you mix loom videos with a process." -Niklas Dorn, CEO, Filestage
- Part 1How to grow a SaaS startup — Niklas Dorn // Filestage
- Part 2Optimal martech tech stack — Niklas Dorn // Filestage
- Part 3 Productivity increasing tech — Niklas Dorn // Filestage
Up Next:
-
Part 1How to grow a SaaS startup — Niklas Dorn // Filestage
Niklas Dorn, CEO of Filestage, talks about the importance of an optimal martech stack. Filestage has gone from being a bootstrapped company to a market leader in content review and approval platform for marketing teams. As a SaaS company, they were able to scale their product and user base relatively quickly, but the journey wasn’t without its challenges and pitfalls. Today, Niklas discusses how to grow a SaaS startup.
Play Podcast -
Part 2Optimal martech tech stack — Niklas Dorn // Filestage
Niklas Dorn, CEO of Filestage, talks about the importance of an optimal martech stack. Point solutions vs integrated platforms has been an ongoing debate as it relates to creating an optimal martech stack. While integrated platforms boast the ability to seamlessly share data, point solutions offer flexibility to switch out parts of the tech stack as your business’ needs change. Today, Niklas discusses how to create the optimal martech stack.
Play Podcast -
Part 3Productivity increasing tech — Niklas Dorn // Filestage
Niklas Dorn, CEO of Filestage, talks about the importance of an optimal martech stack. There’s often a struggle to find the balance between keeping teams aligned with communication and allowing them enough time to really focus on tasks. Producitivity starts with etsbalishing processes and workflows, then integrates technology to automate and optimize those processes. Today, Niklas discusses how we can use technology to increase our productivity and output.
