Building healthy corporate culture & promoting diversity & inclusion

Heather Cook, Founder of Creative Maven, delves into building healthy corporate culture and promoting diversity and inclusion. She shares insights on marketing strategy, consulting, and training, along with emphasizing the importance of personal development skills.
About the speaker

Heather Cook

Creative Maven

 - Creative Maven

Heather is Founder at Creative Maven

Show Notes

  • 00:30
    Promoting diversity and inclusion in corporate culture.
    Discussion on strategies to create an inclusive work environment and the benefits it brings to the organization.
  • 05:15
    Utopia of corporate culture and its impact.
    Exploring the ideal corporate culture and how it influences employee engagement and productivity.

Quotes

  • "Promoting diversity and inclusion is key to corporate culture success." - Heather Cook

  • "Utopia is voices being heard, people being able to share their ideas freely in a safe space." - Heather Cook

  • "Your workplace and your business should really reflect societal changes; and our societies are more and more diverse all the time." - Heather Cook

  • “Microsoft has done a study called the Work Trends Index, WTI. And there's tons of data inside of there about working from home and hybrid work, but also productivity and diversity and inclusion and the teams and companies that are more diverse or more productive.” - Heather Cook

  • “Consumers tend to be more loyal to brands that really commit to looking at social inequities in their actions and looking at equitable outcomes like hiring and using diverse suppliers and then having different capabilities for different people.” - Heather Cook

About the speaker

Heather Cook

Creative Maven

 - Creative Maven

Heather is Founder at Creative Maven

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