Creative content generation in MarTech — Geoff Atkinson & Connor Ray // Texo
Geoff Atkinson & Connor Ray
Texo
- Part 1 Creative content generation in MarTech — Geoff Atkinson & Connor Ray // Texo
- Part 2Using AI to scale Podcasts, FAQs, & Articles — Geoff Atkinson & Connor Ray // Texo
Show Notes
Quotes
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"AI's becoming a commodity, and what makes it unique and valuable is the the data you're providing to it, and the way youre prompting it. Those are the two things that really separate the results that you get." - Connor Ray
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"You used to have to build custom integrations for any app that you wanted to integrate to. But, with AI, that's becoming a lot easier where you can integrate with a wide variety a lot quicker." - Connor Ray
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"From my perspective, my instinct with other products I've seen on the market and the integrations they're offering is, you always want to have an avenue that's not complicated and not highly technical." - Connor Ray
- Part 1 Creative content generation in MarTech — Geoff Atkinson & Connor Ray // Texo
- Part 2Using AI to scale Podcasts, FAQs, & Articles — Geoff Atkinson & Connor Ray // Texo
Up Next:
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Part 1Creative content generation in MarTech — Geoff Atkinson & Connor Ray // Texo
Geoff Atkinson and Connor Ray, CEO and Lead Engineer at Texo, explore AI in martech and content. Long-form content, such as podcast transcripts, holds a wealth of valuable insights, and AI has made the process of extracting these insights significantly more accessible. Texo leverages AI to extract value from long-form content, providing podcasters with automated quotes, highlights, social media posts, etc. Today, Geoff and Connor discuss creative content generation in martech.
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Part 2Using AI to scale Podcasts, FAQs, & Articles — Geoff Atkinson & Connor Ray // Texo
Geoff Atkinson and Connor Ray, CEO and Lead Engineer at Texo, explore AI in martech and content. AI is a transformative solution for scaling content creation, empowering creators to efficiently produce engaging material across diverse marketing channels. Ultimately, AI can make a big difference in marketing wherever there are inefficiencies in testing and copy that needs to be inserted. Today, Geoff and Connor discuss using AI to scale podcasts, FAQs, and blog posts
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