Developing & deploying AI-powered apps successfully
Philip Miller
Progress
- Part 1Navigating GenAI’s hallucinations
- Part 2 Developing & deploying AI-powered apps successfully
Show Notes
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00:00Leveraging AI to enhance customer engagement and personalization.Discussion on how AI can be used to improve customer interactions and tailor experiences to individual preferences.
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05:45Implementing AI powered solutions for marketing campaigns.Examples of successful integration of AI in marketing strategies and key takeaways for other executives to apply.
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10:20Ensuring data security and privacy in AI powered marketing.Importance of safeguarding customer data when utilizing AI in marketing efforts for ethical and legal compliance.
Quotes
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"We developed our RAG-based architecture roughly around the beginning of summer last year. And by the time we'd come out of summer and started approaching some of our larger customers where we knew that they were sort of experimenting in this place, one of them had developed the architecture completely independently of us, [...] and they've said, this is conservative numbers, they're 7,500 employees, saves them $2 million a week." - Philip Miller
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"Being independent of particular AI technologies allows you to take advantage of the latest thing. So it allows you to use right AI for the right use case." - Philip Miller
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"I like to describe this as we are moving into an epoch, a new epoch within human history. We had the farming revolution. We had the industrial revolution, the Renaissance, so on and so forth. This is a new epoch that we're moving into. How we use those tools will inform our output and what we do." - Philip Miller
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An Oxford study that I read about where 90% of jobs are going to be impacted just by gen AI, let alone AI in general by 2032. 90% of the roles that we do are going to be impacted in one way, shape or form. They're going to change what we do, but they're going to offer new opportunities.” - Philip Miller
- Part 1Navigating GenAI’s hallucinations
- Part 2 Developing & deploying AI-powered apps successfully
Up Next:
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Part 1Navigating GenAI’s hallucinations
Senior Product Marketing Manager for AI at Progress, Philip Miller, delves into the world of GenAI's capabilities and how marketing executives can effectively navigate through the hype to understand its true potential. Discover the ethical considerations that come into play when integrating GenAI solutions into marketing strategies and how this technology can revolutionize consumer behavior prediction. Gain insights into successful GenAI integration in marketing campaigns and learn about common misconceptions that marketing executives should be aware of before adopting this cutting-edge technology.
Play Podcast -
Part 2Developing & deploying AI-powered apps successfully
Senior Product Marketing Manager for AI at Progress, Philip Miller, delves into the successful development and deployment of AI-powered apps. Progress, a company empowering organizations to navigate disruptive change, enables the creation of responsible AI applications with ease. With over 4 million developers relying on Progress, Philip discusses key insights for implementing AI solutions effectively in marketing strategies.
