Snooze or News: AI for PR — Shama Hyder // Zen Media
Shama Hyder
Zen Media
- Part 1 Snooze or News: AI for PR — Shama Hyder // Zen Media
- Part 2How to determine newsworthiness — Shama Hyder // Zen Media
Show Notes
Quotes
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"The more data and tools we have, sometimes I think the less creativity we have, which is just a shame." - Shama Hyder
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"I always tell people to think about announcements as Trojan horses, because it's not the announcement itself, it's leveraging that moment to drive momentum." - Shama Hyder
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"In this world of data, technology, and everything needing to be measured, we lose sight of what's meaningful, of using good judgement, and creativity." - Shama Hyder,
- Part 1 Snooze or News: AI for PR — Shama Hyder // Zen Media
- Part 2How to determine newsworthiness — Shama Hyder // Zen Media
Shama Hyder
Zen Media
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Part 1Snooze or News: AI for PR — Shama Hyder // Zen Media
Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. In a world inundated with data and technology, it's easy to lose sight of what truly matters in the realm of public relations. This is where Snooze or News comes into play – an innovative tool born out of the necessity to cut through the noise and find what's truly newsworthy. Today, Shama discusses Snooze or News: Artificial Intelligence for PR
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Part 2How to determine newsworthiness — Shama Hyder // Zen Media
Shama Hyder, Founder and CEO of Zen Media, explores artificial intelligence and public relations. Press releases are powerful tools for sparking interest in your brand. However, not all press releases are created equal, and the key to their effectiveness lies in their newsworthiness. Today, Shama discusses how to determine newsworthiness
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