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Mike Bernard | Vendavo
Is my product priced correctly? — Mike Bernard // Vendavo
Mike Bernard, CMO of Vendavo, explores strategies for improving your margins. Luxury brands like Louis Vuitton can command premium prices due to their exclusivity and status. In contrast, a wire manufacturer deals with a commodity where pricing is competitive. When setting prices for your product or service, it's crucial to assess its perceived value in…
Play PodcastMike Bernard | Vendavo
Start point to improve margins — Mike Bernard // Vendavo
Mike Bernard, CMO of Vendavo, explores strategies for improving your margins. When contemplating margin improvement, numerous factors influence the path to achieving a successful outcome. It's essential not only to identify and rectify margin leakage but also to devise strategies for generating additional margin leverage within your business.Today, Mike discusses the starting point for improving…
Play PodcastAbout Topic: Pricing Evaluation
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