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Tink Taylor | Dot Digital
Personalization & Using Data to Create Relevant Experiences — Tink Taylor // Dot Digital
Welcome to Customer Engagement Week on the MarTech podcast. Each day this week, we're going to take a deep dive into the ways you can appropriately engage with your most valuable assets - your customer relationships. Joining us is Tink Taylor, who's the Founder and President at dotDigital, which is the global leader in customer…
Play PodcastDaniel Daines-Hutt | Inbound Ascension
Strategies for optimizing your Retargeting Campaigns — Daniel Daines-Hutt // Inbound Ascension
Today we discuss how to maximize your marketing spend through retargeting. Joining us is Daniel Daines-Hutt, who is the founder of Amp My Content and Inbound Ascension, which are marketing agencies that specialize in traffic generation and retargeting. In part 2 of our conversation, we discuss how you can optimize your retargeting campaigns.
Play PodcastDaniel Daines-Hutt | Inbound Ascension
How to develop a Retargeting Audience — Daniel Daines-Hutt // Inbound Ascension
Today we discuss how to maximize your marketing spend through retargeting. Joining us is Daniel Daines-Hutt, Founder of Amp My Content and Inbound Ascension, which are marketing agencies that specialize in traffic generation and retargeting. In part 1 of our conversation, Daniel is going to tell us how he recommends you develop a retargeting audience.
Play PodcastAkvile DeFazio | Akvertise
Facebook Week: Future of FB, IG, Whatsapp, & Messenger — Akvile DeFazio // Akvertise
Welcome to Facebook Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Facebook. Joining us is Akvile DeFazio, the president of AKvertise - a social media advertising agency that assists clients by…
Play PodcastAkvile DeFazio | Akvertise
Facebook Week: Analytics & Optimization Strategies for FB Ads — Akvile DeFazio // Akvertise
Welcome to Facebook Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Facebook. Joining us is Akvile DeFazio, the president of AKvertise - a social media advertising agency that assists clients by…
Play PodcastAkvile DeFazio | Akvertise
Facebook Week: Creative Tips & Matching Ad Formats to your Funnel — Akvile DeFazio // Akvertise
Welcome to Facebook Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Facebook. Joining us is Akvile DeFazio, the president of AKvertise - a social media advertising agency that assists clients by…
Play PodcastAkvile DeFazio | Akvertise
Facebook Week: Ad Targeting Methodologies & Hacks for FB — Akvile DeFazio // Akvertise
Welcome to Facebook Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Facebook. Joining us is Akvile DeFazio, the president of AKvertise - a social media advertising agency that assists clients by…
Play PodcastAkvile DeFazio | Akvertise
Facebook Week: Social Media Advertising Landscape — Akvile DeFazio // Akvertise
Welcome to Facebook Week on the MarTech podcast. Each day this week, we are going to publish an episode that discusses what you need to know about launching, scaling and optimizing your brand's presence on Facebook. Joining us is Akvile DeFazio, the president of AKvertise - a social media advertising agency that assists clients by…
Play PodcastMark Sullivan | CallRail
Product Spotlight: CallRail — Call Tracking For Data-Driven Marketers
Welcome to the first Product Spotlight Episode on the MarTech podcast. In this episode, we get a guided tour of a tool that over 100,000 agencies and brands use to better understand and evaluate the marketing campaigns that make their business phones ring. CallRail is a self-service SaaS platform that tracks phone calls to provide…
Play PodcastDoug Bell | Searchmetrics
Effective B2B Marketing Channels, Segments, & Strategies — (Part 2) Doug Bell // Searchmetrics
Today we’re going to finish our discussion about reaching B2B customers with Doug Bell, VP of Marketing at this podcasts’ sponsor, Searchmetrics. In part 2, Doug is going to talk us through his approach to reaching B2B prospects, the relationship between marketing and sales, and the difference between marketing a B2B and B2C business.
Play PodcastAbout Topic: Market Segmentation
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