Jerry Touslee | Business Wire
Landscape of PR Tech
B2B
Media & Publishing, Marketing Analytics
Marketing Strategy, Artificial Intelligence
Jerry Touslee, Head of Marketing at BusinessWire, delves into the critical role of PR in today's marketing landscape. Discover the essential components of a PR tech stack, from media monitoring and relationship-building to strategic news distribution. Learn how AI is poised to revolutionize PR analytics and bridge the gap between PR and demand generation metrics.…
Play Podcast
