Alex Schultz | Meta
How will features like Google’s AI Mode impact how people market?
B2B
AI, SEO
Marketing Consultant
Artificial Intelligence, Marketing Strategy
AI search features are transforming traditional marketing approaches. Alex Schultz, CMO and VP of Analytics at Meta, explains how AI-powered search and chat experiences will reshape digital advertising strategies. He discusses AI engine optimization as the new SEO, the competitive landscape between Google's Gemini and OpenAI's ChatGPT, and Meta's positioning through AI glasses and voice…
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